Emitations’ Breast Cancer Awareness Efforts
Breast Cancer Awareness month may have come and gone, but that doesn’t mean we can’t still spread the word and raise awareness 365 days a year. Every year Emitations donates 25% of all profits of our jewelry to the Breast Cancer Research Foundation. The late Evelyn H. Lauder established the Breast Cancer Research Foundation or BCRF in 1993 with a mission to bring about a cure for cancer in our lifetime. Emitations chose BCRF as the organization we donate to because they provide critical funding for innovative clinical and translational research at leading medical centers worldwide, and increase public awareness about good breast health. We especially love the fact that 91 cents of every dollar spent by BCRF is directed towards breast cancer research and awareness programs which means the money donated is truly being used to support lifesaving research. Additionally, BCRF is the only breast cancer organization that is Rated an A+ by CharityWatch, which is another great reason why we stand behind them and their mission.
Recently, to celebrate breast cancer awareness month, BCRF announced new $45 million grants that will go to over 200 leading scientists from top universities and academic medical centers from around the world. The new funding will continue to help fund research for a cure for breast cancer. Breast cancer affects hundreds of thousands of women a year and one in eight women will get breast cancer. The numbers of new cases of breast cancer a year is staggering, and chances are you or someone you know has been affected by breast cancer. At Emitations our largest customer base is women, so it’s no surprise we chose this worthy cause to stand behind. Every year our shoppers courageously share intimate stories of battling breast cancer. Our donation to breast cancer research is to honor those who continue to support finding a cure. We believe that jewelry is a great way for women to feel good about themselves, especially when battling a life changing disease.
Jewelry is a fun and easy way for women to transform their look and attitude while proudly raising awareness around this cause. In honor of the women who battle breast cancer every year, we named each item in our collection after them. Through the countless number of messages we receive from customers, we compiled the names and stories of survivors and those who have passed, to name the pink jewelry in our breast cancer awareness collection. Wearing breast cancer awareness jewelry is an ideal way to make a difference for those who want to bring attention to those near and dear to them. When you make a purchase from our Breast Cancer Awareness Jewelry collection, Emitations donates 25% of the profits to the Breast Cancer Research foundation. It’s our way of tackling the fight against breast cancer head on. With pink jewelry and the help of BCRF it’s only a matter of time before we change the world and find a cure to save lives.
Contributing Jewelry Specialist – Melinda Roberts